Events System
Features & Priorities
Product features across the full event lifecycle. What to build, what to prioritise, and where the biggest points of difference are.
Priority key
High: Core to the experience, build first
Medium: Important, layer in once foundations are live
Lower: Good to have, build after high and medium are shipped
01 · Pre-Event
Pre-Event
Build Hype · Drive Subscriptions
● 6 high
● 3 medium
● 1 lower
High
Event Hub: Build Connection
One destination for every event: live countdown, schedule and all content in one place. The urgency driver that brings fans back repeatedly before it kicks off.
High
Notifications & Reminders
Every piece of content has a follow-on action. Fans can set reminders or notifications directly from any event, clip, or stream to be alerted when the next related content goes live. Opt in the moment you find it and never miss what's next.
High
Share & Invite Friends: Leaderboard
Inviting friends earns points on a leaderboard. Bring more people in and climb higher. Invitees get incentivised too, and gamification levels go up based on where you sit on the board. A real reason to keep recruiting and stay active.
HighPremium
Gift the Premium Experience
Buy the premium event experience for a friend. It's one of the strongest acquisition moments we have and it drives hype at the same time.
HighPremium
Premium Event Pass
Early access to the full experience: highest resolution, all camera angles and exclusive content. Buy before the event, use it live, keep it post.
High
Pre-Event Giveaways
A game built into the event hub that fans play in the lead-up to win event-related prizes: physical merch, exclusive in-game items or content they can use during the live stream. Keeps fans coming back and builds real engagement ahead of the event.
Medium priority
MediumSubscriber
Exclusive Pre-Event Content
Behind-the-scenes access, fighter and creator previews, early clips for premium subscribers. Gives fans a reason to commit before the event, not just at go-live.
Medium
VODs, Clips & Highlights Feed
Surface relevant past content on the event page: past fights, game previews, streamer history. Context that turns browsers into subscribers.
Medium
News & Event Updates
Fighter news, player announcements, schedule changes. Keeps the hub fresh and gives fans a reason to keep checking back.
Lower priority
Lower
Gamification & Engagement
Prediction points, check-in rewards, hype streaks. Drives daily engagement in the lead-up once the core hub is live.
02 · Live Experience · Core Differentiator
Live Experience
Multi-Cam POV · The Main Event
● 9 high
● 4 medium
● 1 lower
High
Multi-View Grid
Watch 1, 2, 3 or 4 streams side by side at the same time. Switch the layout whenever you want. Everything else in the multi-cam experience builds on top of this.
High
Multi-Angle View
Switch between official camera angles of the same event. Same moment, completely different view. Our take on multi-angle viewing, built for KICK.
High
Multi-Angle View v2 (Event Seating POV)
Pick your seat for concerts and big events: VIP ringside, box seats, nosebleeds or bird's-eye view. Each is a real camera with its own feel. The closest thing to actually being there.
Works for boxing, concerts, gaming events. The most unique feature in the product.
High
Co-Stream Broadcast
The official broadcast plays as your main view. A secondary window overlays your chosen streamer's live reaction and commentary. Size that secondary view however you like: split it half and half, tuck it into a corner, or drag it to any custom size within the screen.
High
Chat Follows Your POV
Chat updates the moment you switch angle or streamer. You always see the right reactions for exactly what you're watching.
High
Live Highlights & Drag-Back Timeline
Key moments and stream chapters get flagged on the scrubber as they happen: round starts, big plays, map changes, or anything the broadcaster marks. Drag back to any highlight or jump straight to LIVE in one tap. Viewers who join late can find the moments they missed without scrubbing through everything.
HighPremium
Premium Access Tier
Subscribing to an event opens up the full experience: highest resolution, all camera angles, co-stream access and exclusive content. The paywall for the best seat in the house.
HighPremium
4K Streaming for Big Events
Full 4K quality for premium subscribers on major events. Sharp, cinematic viewing that makes every angle feel like you're in the venue.
HighDropsGTA6
Drops & Exclusive Item Integration
Watch to earn game items, skins and exclusive unlocks directly inside the stream. Rust x KICK proved this model works. GTA6 is the priority window to do it at full scale.
Connect with game developers to tie exclusive drops to KICK watch time. Shows up in the stream and in the event hub.
Medium priority
Medium
Combined Streamer Chat
Multiple streamers can merge their chats into one shared feed. When you're watching a multi-streamer event you get one unified conversation instead of fragmented lanes.
Medium
Audio Follow
Always hear your chosen streamer or commentary regardless of which cameras are on screen. Your audio stays locked to whoever you picked.
Medium
Popular Clips During the Event
A live-updating clips section on the event page showing the most clipped moments as they happen. Gives viewers something to consume during breaks and lets people who tuned in late catch up on what they missed without leaving the event.
MediumGaming
Live Gaming Progress Leaderboard
Real-time player rankings during gaming events. Every entry links to that player's live stream so viewers can find and follow the best players as it happens.
Lives in the event stream and the hub. Key for GTA6 and future gaming events.
Lower priority
Lower
Live Hype Meter
A crowd energy bar fed by reactions across all POVs at once. Adds a real stadium feel with everyone's excitement rolled into one live number. Build this once multi-cam is up and running.
03 · Post-Event · Lean by Design
Post-Event
Recap · Retain · Extend
● 2 high
● 2 medium
● 2 lower
HighPremium
Full Event Replay (Multi-Cam)
Subscribers can re-watch the full event with all camera angles available. Extends the value of the premium pass well past the live window.
High
Highlights & Clip Collections
Surfaces the most-watched and most-shared moments automatically. Low effort to build since it sits on top of the existing clips infrastructure.
Medium
Event Recap Hub
Curated highlights and top clips surface right after the event ends. Extends the hub's life past the final bell and is built on the same infrastructure as the pre-event hub.
Medium
Event Clips & VOD Clip Markers
All clips made during the event are collected in one place on the event page. Clip markers show on the VOD progress bar so viewers can jump straight to the best moments without scrubbing through the full replay.
Lower priority
LowerDrops
Post-Event Drops Window
Extended unlock window for viewers who missed live drops. Keeps the event page active and rewards people who come back after.
LowerGaming
Leaderboard Archive & Clip Links
Final standings with links to key moments from top players. Gives gaming communities something to share and debate after it's all done.
Premium Tier: The Thread Running Through All Three Phases
One Premium Event Pass connects the whole experience: exclusive content before the event, the full multi-cam live experience (highest resolution, all angles, co-stream access, 4K) during it, and full multi-cam replay after. Gifting is the acquisition play: buy for a friend and get them inside the funnel. Design this as one coherent experience from pre to post, not three separate features.
Drops and Gaming: Resourcing for GTA6
Drops (watch-to-earn exclusive items with game developers) are a proven KICK differentiator. Rust x KICK showed the playbook and GTA6 is the window to do it at full scale. Pair Drops with the live progress leaderboard so viewers can spot and follow top players in real time, turning the leaderboard into a discovery surface as well as a hype mechanic. Drops are now high priority and should be resourced for GTA6 specifically.